Thursday, April 30, 2009

Lecture #6

4-13-09

Derick Holt


Derick Holt graduated from VCU in 2001 from the Graphic Design department. His work is extremely inspired by vintage prints, old maps, etc. After graduating from college, he started working in a restaurant, and ending up designing advertisements for them. That's where his inspiration for vintage started; from researching old restaurant menus, and what not to get ideas. This also helped him open the doors into advertising in general. Looking at his work, you definitely can feel the vintage inspiration.

His work feels extremely layered, and placed; and yet at the same time very organic. Each image feels complete. With graphic design, I usually think it's not as involved with the artist's touch... I feel like a lot of graphic design work is very detached from the artist's hand. However, with Derick, you can see his hand, his signature touch, in all of his work. Overall, it was interesting seeing a lecture from a department outside of photography/film. Seeing and hearing the way a graphic designer thinks, gets inspired, and works was very interesting because it is so different from the way I think.

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